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How to Devise a Full-Funnel Higher Ed Digital Marketing Strategy

Leveraging User Intent to Reach Potential Students

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Colleges and universities awarded 1 million associate’s degrees, 1.9 million bachelor degrees, 780,000 master’s degrees and 182,000 doctorates. The NCES projects that 22.4 million students will enroll in degree-granting institutions in 2019. The students are out there — how do you consistently get their attention, and then nurture them into your programs? Our performance marketing experts have straightforward tactics that can help you generate demand and keep your Admissions Office busy.