Top Digital Marketing Agency For Legal Services
In legal services, credibility is currency. Whether you’re a law firm, legal tech company, or professional services provider, your audience demands clarity, authority, and trust before they ever reach out.
That’s why your marketing must prove expertise, generate qualified leads, and drive measurable growth. At Silverback Strategies, we help legal service brands cut through the noise with performance marketing that delivers.
Virginia Office1310 N. Courthouse Rd., Ste. 870 Arlington VA 22201(571) 386-2913
Virginia Office1310 N. Courthouse Rd., Ste. 870 Arlington VA 22201(571) 386-2913
Our Solution
How We Can Help Your Legal Services Business
Between rising costs in paid search, aggressive competitors, and strict advertising regulations, success in legal marketing requires more than guesswork. Silverback helps legal brands:
- Connect with clients who are actively searching for legal solutions.
- Build trust and authority with tailored messaging.
- Differentiate from competitors with data-backed strategies and creative that stand out.
- Prove ROI by tying campaigns directly to leads, clients, and revenue.
With Silverback, you’ll gain a performance partner who knows how to turn digital marketing into business results, without the wasted spend.
OUR APPROACH IN ACTION
Driving Demand for Legal Tech: the LexisNexis Story
LexisNexis needed to increase high-quality leads for its suite of legal tech products in an environment where competitors were aggressively bidding for the same audience. Silverback designed a performance-driven digital marketing strategy that focused on paid media precision and measurable ROI.
By combining hyper-targeted paid campaigns with rigorous testing and optimization, we helped LexisNexis attract and convert more of the right audience—faster.
61%
Improvement in
Cost Per Conversion
922%
Increase in
Conversions
Silverback didn’t just run campaigns. We gave them proof of impact and a clear path to scale.
Connect with clients at their most critical moments.
Let's GoOur Services
Services That Deliver Signed Clients
In legal marketing, traffic alone doesn’t matter. Results do. Our services are designed to cut through heavy competition, reach the right audience at the right time, and turn prospects into clients you can count on. Every service we provide is engineered to support what matters most: growing your client base and proving the value of every dollar you spend.
Organic Media
- Search Engine Optimization
- Content Marketing
- Technical SEO
- Social Search Optimization
Here’s How We’ve Helped Some Legal Services Clients
51%
Decrease
in Cost Per Case
103%
Increase
in Total Cases
WHY WE’RE DIFFERENT
Old Playbooks Don’t Win New Clients
01.
Best Practices Are Dead.
We don’t recycle outdated tactics. Silverback runs thousands of experiments each year to find what really works in legal marketing, so you stay ahead of competitors.
02.
Revenue > Clicks and Conversions.
In legal services, success is measured by new clients and cases. That’s what we optimize for, not vanity metrics.
03.
You Can Prove Your Impact
We give you the proof you need to show partners, executives, and stakeholders that your marketing spend drives real ROI.
What You Can Expect From Working With Silverback
When you work with Silverback, you’re gaining a performance partner who understands the complexity of legal marketing and the need to prove results.
Work With UsClients Over Clicks
We measure what matters: qualified leads, signed clients, and revenue.
Legal-Focused Expertise
Our team knows the challenges of compliance, competition, and credibility in the legal space.
Reporting That Wins Buy-In
We tie marketing directly to client growth, so you can prove ROI to partners and boards.
Agility That Outpaces Competitors
Markets shift quickly. We adapt faster with test-and-learn strategies.
A Partner You Can Trust
Expect transparency, proactive communication, and accountability at every step.