Digital marketing has changed, drastically. Has your company’s strategy kept up?
It’s not enough to run a display ad or two, or stuff keywords into blogs hidden deep in your sitemap anymore. Today, the key to a successful digital marketing campaign is integration, weaving together the creative and the technical to meet all of your marketing goals.
When you’re competing with thousands of other businesses for the attention of the same audience, it’s important that all elements of your digital strategy — organic and paid — support one another to help your business achieve the best possible return on investment (ROI).
We all know that’s easier said than done. Especially when you’re working with separate entities — a video production company, a paid search agency, a team of web developers — to reach the same end goal.
So, how can you be sure your marketing efforts are aligned and working together to help your business succeed?
That’s easy — work with Silverback Strategies.
Silverback Strategies is a full-service digital marketing agency that’s driven by performance. We integrate and apply our expertise in paid media, search engine optimization, content marketing, creative services and analytics to your online marketing campaigns in order to produce real, measurable results.
Our holistic approach to digital marketing pulls together the various aspects of your marketing strategy to help you achieve your business goals. Our team is composed of experts in fields ranging from video production to e-commerce management, all of which bring unique insights and perspectives to the table.
When you work with several niche agencies, you often have to worry about consistency — or rather, lack thereof — and communication roadblocks. If there’s a glitch with the copy on a web page, do you reach out to your content marketing agency or your development agency? If your paid media company runs Facebook campaigns, do they also boost social posts, or is that covered by your social media management company? Efficiency falls by the wayside when there are too many cooks in the kitchen.
As a full-service digital agency, Silverback is your go-to partner for the design, execution and monitoring of your entire digital marketing strategy. Cut through the clutter and reach your most sought-after audiences when you work with us.
At the end of the day, they are the partner we needed to make that transition from mostly traditional (marketing) into mostly digital. Transitioning from traditional marketing to having a digital strategy would not have happened without Silverback.
Kevin Kincaid | CMO, AAFMAA
Silverback Strategies offers ecommerce marketers a comprehensive 60-day 100% money-back performance guarantee for new clients. If for any reason you are not satisfied with our relationship within the first 60 days of our contract, we’ll refund 100% of all fees paid to us, no questions asked.