Top Digital Marketing Agency For Home Services
When you’re in home services, every job starts with trust and ends with performance. Homeowners expect fast, reliable answers. At Silverback Strategies, we deliver both. Combining performance marketing with deep understanding of local needs, we help home services brands generate leads, drive jobs, and build lasting client relationships.






Virginia Office1310 N. Courthouse Rd., Ste. 870 Arlington VA 22201(571) 386-2913
Virginia Office1310 N. Courthouse Rd., Ste. 870 Arlington VA 22201(571) 386-2913







Our Solution
How Silverback Can Help Your Home Services Business
Home services marketing is hyper-local, highly competitive, and trust-driven. Silverback helps you:
- Be there when homeowners search for solutions—fast.
- Build credibility with messaging that resonates and converts.
- Stand out from the competition—without inflating costs.
- Track every lead back to revenue, so you know what’s working.
We don’t just drive calls—we drive job growth, reputation, and results your business can measure.

Our Approach In Action
How Long Roofing Successfully Expanded Their Geographic Market Reach
When Long Roofing expanded into New England from its Mid‑Atlantic roots, traditional advertising couldn’t deliver measurable results. Silverback came in with a data-driven, local-first strategy that turned performance into exponential growth.
242%
Increase in Revenue
429%
Increase in Online Leads
Booked jobs beat empty promises every time.
Let's GoOur Services
Services That Turn Clicks Into Calls to Build Your Business
In home services, every lead is either a booked job or a lost opportunity. That’s why our services are built to do more than just drive traffic. We connect you with homeowners when they’re ready to act, measure what actually turns into revenue, and fine-tune every channel so your marketing dollars work as hard as you do.
Organic Media
- Search Engine Optimization
- Content Marketing
- Technical SEO
- Social Search Optimization

Here’s How We’ve Helped Some Home Services Clients
38%
Decrease in CPL
41%
Increase in Leads
WHY WE’RE DIFFERENT
The Home Services Market Rewards the Bold
01.
Best Practices Are Dead.
Home services marketing moves fast—static playbooks don’t cut it. We run thousands of experiments to uncover what’s working now.
02.
Revenue > Leads.
We’re about booked jobs, not vanity metrics—measuring exactly how marketing grows your bottom line.
03.
You Can Prove Marketing’s Impact.
Whether you’re reporting to owners or investors, we provide the clear, transparent ROI tracking you need.
What You Can Expect From Working With Silverback
Partnering with us means more than campaigns—it means ROI that’s real, measurable, and sustainable.
Work With UsJob Growth, Not Just Traffic
We focus on driving booked jobs, service calls, and revenue—not pointless metrics.
Specialists Who Know Your World
Every channel is crafted by experts who understand homeowner behavior, local intent, and urgent needs.
Insights That Drive Decisions
Reporting connects marketing performance to bookings and sales, not abstract data.
Adaptive, Always-On Testing
Your market shifts—so do we. Through constant testing, your campaigns stay one step ahead.
A Partner Who Owns Results
We’re proactive, transparent, and invested in your growth like it’s our own.